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Peroni Nastro Azzurro was born out of a desire to make a difference and fuelled by inimitable Italian passion.
Way back in 1846, Francesco Peroni established the first Peroni brewery in Vigevano, a small town near Milan in northern Italy.
By the 1950s, Birra Peroni had become Italian’s biggest brewery, but the Peroni Family wanted to offer more.
In 1963, an icon was born: Peroni Nastro Azzurro.
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